QMIJIisPR of PREMIUM PR's Blog

BAD BEHAVIOR by Seth Godin

QMIJIisPR of PREMIUM PR World — Tue, 04 May 2010 13:56:15 +0000

HEY all! This is a quick and very thought provoking blog post from Seth Godin. Thought you would enjoy! CIAO

Bad Behavior
Originally from Seth Godin's Blog

Bad behavior and irrational decisions are almost always caused by fear. If you want to change the behavior, address the fear.
And yet we don't.
Instead, we impose an embargo or throw someone in prison. We put a letter in the permanent file or put the employee on a performance improvement plan. We walk away from a prospect or blame a lack of sales on our advertising.
"What are you afraid of?" is not just a great line for a movie trailer. It's a shortcut in understanding what motivates.

Posted via email from PREMIUM Public Relations

“I QUILT” Most Recent Post from Seth Godin’s Blog

QMIJIisPR of PREMIUM PR World — Wed, 21 Apr 2010 15:04:18 +0000

Heay Everyone!!! Here is a quick read from Seth Godin's latest blog…ENJOY!

"I quilt"

When you've had enough, can't tolerate your job any longer and are ready to quit, perhaps you could try one last thing.
Quilt instead.
You've got nothing to lose, right? I mean, you're going to quit anyway, so what's the worst that could happen to you?
So quilt. Spend hours every day integrating the people you work with into a cohesive group. Weave in your customers as well. Take every scrap, even the people you don't like, and sew them together. Spend far less time than you should on the 'real' work and instead focus on creating genuine connections with the people you work with. Including your boss. After all, once you quit, you're never going to see them again anyway, right? Might as well give it a try.
Careful… it might change everything.

Posted via email from PREMIUM Public Relations

Author of Memoirs of a Gentleman, Martez Burks’ Press Kit

QMIJIisPR of PREMIUM PR World — Sat, 20 Mar 2010 18:48:20 +0000

Martez Burks’ Electronic Press Kit

Press Release

Martez Burks: A FlyMajor.com club promoter releases his first book entitled, Memoirs of a Gentleman in Nashville, TN

FOR IMMEDIATE RELEASE

Company: Premium Public Relations World

Contact: Miji Pearse

Phone: (404) 944-6439

Nashville, TN, March 12, 2010: Martez Burks is a Milwaukee born author who has made a stamp in the Nashville club promotions scene as one of the front runners of FlyMajor.com. This promoter turned author is aggressively taking the novelist world by storm with this debut book entitled Memoirs of a Gentleman. Martez will be hosting his first book signing March 24, 2010 between the hours of 12noon- 2:00pm at the Tennessee State University’s bookstore 3500 John A. Merritt Blvd. Nashville TN.

Memoirs of a Gentleman is especially geared towards young adults and collegiate students. Each scenario that comprises the paperback represents a gentleman at a different stage in maturity.

“Memoirs of a Gentleman began as a conversational piece, but as time progressed, it matured into mini scenarios. Each situation involves a personal occurrence that ties to my experiences in life, either directly or indirectly. This Memoir is a tool to assist in providing some form of navigation to understanding the opposite sex”, Martez Burks.

Memoirs of a Gentleman is currently available at

http://www.outskirtspress.com/memoirsofag
Amazon.com
Barnes&Noble.com

About the Author

What makes a gentleman a gentleman? Many people pose this very question to Martez Burks, author of Memoirs of a Gentleman.

Martez is a self-proclaimed gentleman making moves in the melting-pot of the entertainment industry as a co-founder of Award Winning club promotional company, FlyMajor.com. His life consists of ongoing meetings with who’s who of the urban elite Nashville society and countless interactions women, which he used as the basis of his memoir.

Martez Burks attributes majority of his knowledge and understanding of what a gentleman represents to his own personal experiences.

Martez has lived the life of a hustler, entrepreneur, go-getter, distinguished Nashville, TN man, trend setter, live wire, achiever, self-starter, and high flier.

His life as a gentleman consists of ongoing meetings with who’s who of urban elite Nashville society and interactions with a lot of women. “Giving into temptation is a typical occurrence in my line of work”, thus the motivation for his newly published book Memoirs of a Gentleman.

Martez is currently a Graduate student at Tennessee State University, pursuing his Master’s Degree in Clinical Psychology. Upon graduation, Martez hopes to earn his Doctorate Degree and make the New York Times Best Sellers list.

Memoirs of a Gentleman Prologue

What makes a gentleman a gentleman? It’s funny how that question can be asked in such an effortless manner, yet the answer is not simply derived.

As a self proclaimed gentleman, I attribute majority of my knowledge and understanding of what a gentleman represents to my own personal experiences.

It began while I was a young child, growing up in Milwaukee, WI. I was raised by my mother, whom instilled ‘gentleman like’ behaviors in my brother and me. We were the only men in the house, and we found pride in carrying grocery bags, and racing to open the door for our mother and aunts. I guess one could gather I was a gentleman in the making.

As an adolescent I carried myself as a little grown man. Intellectual conversations and mature masculine behavior intrigued my young mind. When I grew older the behavior I once emulated, I now embodied.

Many of the stories in the following scenarios are true. I’ve lived the life of a hustler, entrepreneur, go-getter, distinguished Nashville, TN man, trend setter, live wire, achiever, self-starter, and high flier while making moves in the melting-pot of the entertainment industry as an event promoter..

My life as a gentleman consists of ongoing meetings with who’s who of urban elite Nashville society and interactions with a lot of women. Giving into temptation is a typical occurrence in my line of work.

Many often confuse the term gentleman with being a perfect man, which is a false misconception. A gentleman is many things, but perfect he is not. He has the capacities to make mistakes and admit to them, and he learns many important life lessons from women.

As you will read within the following scenarios each one represents a gentleman at a different stage in maturity.

Memoirs of a Gentleman began as a conversational piece, but as time progressed, it matured into mini scenarios. Each situation involves a personal occurrence that ties to my experiences in life, either directly or indirectly. This Memoir is a tool to assist in providing some form of navigation to understanding the opposite sex.

I do not consider myself a “Love Doctor”, but I do believe that the scenarios in Memoirs of a Gentleman, if taken in the proper context, can provide an advantageous perspective on a variety of experiences and encounters whose exploration and discussion proves to be beneficial to many.

Memoirs of a Gentleman Synopsis

Men and women are completely misunderstood by one another, especially when it involves relationships and dating. The scenarios that compile the Memoirs of a Gentlemen, conveys the unrefined essence of such differences.

The Memoirs of a Gentleman are a compilation of scenarios which include various personalities, centered around the male perspective. Every experience presented in the MOAG involves critical thinking in relation to maintaining a healthy relationship.

A range of themes are revealed within each scenario such as: first impressions, trust, cheating, friendships and many more.

The Memoirs demonstrate the psychological structure of males, and allow the readers to receive a simple grasp on the cognitive thinking and perspective of men.

Media Contact:

Miji Pearse

PREMIUM Public Relations World LLC.

PremiumPR-World.com

miji.pearse@premiumpr-world.com

Posted via email from PREMIUM Public Relations

When Failure Equals Success: Will Yours? and Decade Of Meteoric Sales Of Mostly Mediocre Music

QMIJIisPR of PREMIUM PR World — Wed, 10 Mar 2010 15:55:56 +0000

Heay guys! I thought it would be beneficial to bring some light to a website I've been visiting lately. LadieswhoLaunch.com is the first new media company to provide resources and connections for women entrepreneurs. VICTORIA COLLIGAN is the creator of Ladies Who Launch Online and the Featured Lady stories. She is also co-author of the book Ladies Who Launch: Embracing Entrepreneurship and Creativity as a Lifestyle.

Daily LaunchTip: When Failure Equals Success: Will Yours?

March 9th, 2010 · No Comments

From Victoria Colligan, Founder, Ladies Who Launch

THURSDAY: FACEBOOK ( 3. part) Webinar:
Discover the Secrets to Becoming Queen of Your Life

=======================================================================

LaunchTip: Some of the most successful companies have experienced MAJOR failures before achieving the ultimate success. You might call them turnarounds, lucky bets, or rare exceptions, but for every successful business I have followed, there have been major setbacks, sometimes often right before the big success hits (the eye before the storm). Whenever I feel discouraged on any level, I simply read through our Featured Lady stories and reinvigorate my confidence with the learnings of their challenges, obstacles and tough times. What I have found is that sometimes the best result is the one that does not work. It liberates you to move forward in a different direction and narrows the possible roads to take. If you hang in there long enough, eventually, the odds are in your favor and the path to success will be the one you are standing on.

And for you music/industry folks!!!

Decade Of Meteoric Sales Of Mostly Mediocre Music

(UPDATED) The recorded music industry may feel like its in a death spiral, but that didn't stop The Recording Industry Association of America (RIAA) from releasing a celebratory tally of the decade's highest Gold and Platinum award achievemecelnts.
TOP ARTIST TALLIES

Each level of multi-Platinum counts as its own unit and contributes to the tally. Only music released, as well as certifications granted, during 2000 – 2009 are included. Most total certifications (includes cumulative album, digital song, master ringtone, and music video certifications):
Group: The Eagles – 48 (Warner)
Male solo artist: Michael Jackson – 44 (Sony/Epic)
Female solo artist: Beyonce – 64 (Sony/Columbia)
Most album certifications:
Group: Nickelback – 25 (Roadrunner)
Male solo artist: George Strait – 29 (UMG/MCA Nashville)
Female solo artist: Britney Spears – 23 (Sony/Jive)
Most digital song certifications:
Group: Linkin Park – 13 (Warner)
Male solo artist: Kanye West – 19 (UMG/Def Jam)
Female solo artist: Taylor Swift – 25 (Big Machine)
Most master ringtone certifications:

Male solo artist: T.I. – 15 (WMG/Atlantic/Grand Hustle)
Female solo artist: Beyonce – 19 (Sony/Columbia)
HIGHEST CERTIFIED RELEASES

*Format is: (record label/year released)

Highest certified album:
Group: *NSYNC’s No Strings Attached (Sony/Jive, 2000), – 11x Platinum & OutKast’s Speakerboxxx/The Love Below – 11x Platinum (LaFace/Jive, 2003)
Male solo artist: Usher’s Confessions – 10x Platinum (LaFace/Jive, 2004)
Female solo artist: Shania Twain’s Up! – 11x Platinum (UMG/Mercury Nashville, 2002)

Highest certified digital song:
Group: Coldplay’s “Viva La Vida” – 3x multi-Platinum (EMI/Capitol, 2008) and The Fray’s “How to Save a Life” – 3x multi-Platinum (Sony/Epic, 2006)
Male solo artist: Flo Rida’s “Low” – 5x multi-Platinum (Warner/Atlantic, 2008)
Female solo artist: Lady Gaga’s “Just Dance” – 4x multi-Platinum (UMG/Interscope, 2008) and Taylor Swift’s “Love Story” – 4x multi-Platinum (Big Machine, 2008)
Highest certified master ringtone:
Group: D4L’s “Laffy Taffy” – 3x multi-Platinum (Atlantic, 2006), Hinder’s “Lips of an Angel” – 3x multi-Platinum (Universal Records, 2006), and Shop Boyz’ “Party Like a Rockstar” –3x multi-Platinum (Universal, 2007)
Male solo artist: Lil Wayne’s “Lollipop” – 5x multi-Platinum (Universal/Cash Money, 2008)
Female solo artist: Beyonce’s “Irreplaceable” – 3x multi-Platinum (Sony/Columbia, 2006)
NOTABLE DECADE DATES

January 3, 2000 LeAnn Rimes’ self-titled 1999 Curb album becomes the decade’s first Platinum album

May 10, 2001 *NSYNC’s 2000 Jive album No Strings Attached is certified the first decade’s Diamond album of the decade
July 29, 2003 The decade’s top certified artist – Beyonce – receives her very first Gold album award for Dangerously in Love (Columbia, 2003). The album is currently 4x multi-Platinum

September 23, 2004 The decade’s highest certified album by a female solo artist – Shania Twain’s Up! – reaches 11x multi-Platinum

October 22, 2004 Digital Single award introduced. 45 titles were included in the initial group of certifications, encompassing tracks from each major recording company and representing nearly every genre in music

October 7, 2005 Interscope artist Gwen Stefani’s “Hollaback Girl” becomes first digital single to sell one million units

January 7, 2005 Warner band Linkin Park earns a Diamond award for Hybrid Theory (2000)

February 15, 2005 Norah Jones’ debut Blue Note album Come Away with Me turns Diamond three years after its release

April 15, 2005 The Beatles earn their 5th Diamond award for 1 (Apple Corps Ltd./Capitol, 2000)

November 1, 2006 Capitol Nashville country artist Garth Brooks takes Double Live (2008) 21x multi-Platinum. Garth Brooks is currently the best-selling solo artist in history having certified more than 128 million units to date

June 2006 Master Ringtone award introduced. The Black Eyed Peas, Chamillionaire, D4L, T-Pain earn the RIAA’s first multi-Platinum ringtone certifications

January 10, 2007 Daniel Powter’s “Bad Day” goes double-Platinum to become the RIAA’s first multi-Platinum digital download

July 27, 2007 The best selling ringtone by a female solo artist, Beyonce’s “Irreplaceable,” certifies 3x multi-Platinum
2008 RIAA celebrates 50th Anniversary of Gold Record

November 7, 2008 The decade’s highest certified album by a male solo artist – Usher’s Confessions – reaches 10x multi-Platinum

May 8, 2009 Flo Rida’s “Low” goes 5x multi-Platinum; is the highest certified digital download in history

August 21, 2009 Michael Jackson’s legendary album Thriller climbs to 29x multi-Platinum to tie the Eagles’ Their Greatest Hits (1971-1975) as the highest certified album in RIAA Gold & Platinum history

October 12, 2009 The decade’s top recipient of digital download certifications – Taylor Swift – takes her best selling song “Love Story” 4x multi-Platinum

December 15, 2009 Lil Wayne’s ringtone “Lollipop” becomes the highest certified ringtone ever at 5x multi-Platinum
via hypebot.com

53 Ways to Become a Better Entrepreneur via TJChapman.com

QMIJIisPR of PREMIUM PR World — Mon, 01 Mar 2010 16:10:19 +0000

53 Ways to Become a Better Entrepreneur

by Neil Patel

Do you want to become a better entrepreneur? Well who doesn’t, right?
Over the past 8 years I have started around 9 companies. Sadly most of them failed, but the good news is, I have learned a lot over the years. Some of these things maybe obvious to you, while others may not, but none-the-less there will be something that will be beneficial to you.
Here are 53 things to keep in mind if you want to be a better entrepreneur:
Don’t let emotions cloud your decisions.
Accept criticism, no matter who gives it to you.
Never stop networking.
Learn from your own mistakes.
Learn from other people’s mistakes.
Around every corner lies an opportunity for you to sell something.
Don’t get too greedy… pigs get fat and hogs get slaughtered.
Try not to mix your family life with your business life.
No matter how successful you are, you shouldn’t stop learning.
Spending money on good lawyers and accountants will save you more money in the long run.
Don’t pick a stupid company name and if you do, don’t change it later on.
Hiring employees won’t solve most of your problems.
Be agile because slow and steady won’t win the race.
Being agile isn’t enough, you also have to be scrappy too.
Having a good business partner will be a key factor in your success.
Don’t be afraid of the unknown.
It is easier to save money than it is to make it.
You don’t always have to innovate; there is nothing wrong with copying.
Have a marketing plan.
Don’t under estimate your competition; you can’t always know what they are doing.
Watching movies like Boiler Room, will teach you how to sell.
If you don’t have a business mentor, you better get one.
Your income will be the average of your 5 closest friends, so pick them wisely.
Diversifying is a good way to play things safe.
It doesn’t matter what you want, it only matters what your customers want.
When others are fearful, you should be greedy. And when they are greedy you should be fearful.
You don’t always have to pay for advice. You’ll be amazed with the free advice you can get pick up from the web.
The best chances you have of becoming rich is through your willingness of working hard.
Even the most idiotic business idea can make money.
Sex sells and it always will.
An easy way to make more money is to up sell to your current customer base.
Base your business decisions around metrics.
There is no such thing as a safe bet.
You don’t have to start a business to be successful.
Raising venture capital is harder than being struck by lightening.
Staying under the radar isn’t always a bad thing. Being out in the open is a great way to attract more competitors.
Learn to be a team player.
If you ever get screwed over, think twice before you burn the bridge.
Learn to manage both your personal and business money.
Live in a location filled with entrepreneurs.
If you don’t take any risks, there will not be any rewards.
Don’t let anything stand in your way.
Sometimes you have to wait for good deals to come to you.
The smartest route isn’t always the easiest route.
Being too aggressive can backfire.
With networking, it isn’t about whom you know, it is about whom your network knows.
It’s never a bad thing to know too many rich people. Whether you like them or not, they can always come in handy. So make sure you always play nice with them.
Use your email signature to promote your business.
Don’t be afraid of social media. It is a great channel for customer acquisition.
You’ll learn more from starting your own business, than going to business school.
Having a personal blog doesn’t only help build your personal brand, but it helps your business as well.
Your competitors don’t have to be your enemies, you can learn a lot from them.
You can grow your business by working for free.

Separating Social Media Fact from Fiction via BurrellesLuce.com

QMIJIisPR of PREMIUM PR World — Tue, 23 Feb 2010 22:41:17 +0000

Separating Social Media Fact from Fiction

Social media’s proliferation has helped to advance public relations and marketing practice. Yet, despite the long distance we’ve traveled in just a short time with social media, we still have much to learn about both its potential and its limitations. So whether you’re an experienced social media user or are just now developing this aspect of your communication program, all can stand to benefit from recognizing some common myths surrounding social media.

Dispelling Five Common Social Media Myths

Myth: Social media will soon replace traditional media as the most viable source of news.
Fact: The percentage of original content found on social media pales in comparison to traditional media. In fact, most news content is first published in the print or web editions of major news outlets, and then syndicated or picked up on social media networks and blogs. Thus, while the preferred vehicle for news distribution may be shifting to digital, real-time platforms, the source of most content remains the same. Without traditional media, in whatever form, there would be very little, if any, news to fuel social media.
Myth: Social media is a cost-effective and easy way to connect and engage with stakeholders and brand constituents.
Fact: Engaging your audience via social media is certainly cost-effective in the sense that most of the sites available for participation are free to join. However, they still cost you in terms of the time needed to establish and maintain a profile or account. In fact, in the U.S., the average median salary for a “social media manager” hovers around $73,000, whereas the median salary of a “community relations manager” is over $82,000. That assumes you want to hire a dedicated person to handle your company’s social media. If you’re going to use someone already on your team, you’ll also need to factor in the additional expense associated with the time the person spends on other tasks, the newly added responsibility of maintaining your company’s social media presence, as well as the training they may need to undergo (think html and graphics for more advanced campaigns or the learning curve associated with novice users). Regardless of whether you choose to expand your team or stay in-house, you’ll also want to consider how much you’ll spend on social media advertising and how that fits into your overall communication budget.
Myth: If you want to take part in social media you’ll need to hire a special “social media agency” or some other form of social media “guru.”
Fact: A quick search on Twellow.com (The Twitter Yellow Pages) reveals that out of the 15.8 million profiles indexed, the phrase “social media” appears in some 31,000 bios, “new media” appears in 5,800. Whether known as a … guru (517); expert (405); manager (246); agency (151); pro, maverick or maven (86); or by some other name – we’re all merely students at various stages of development.
Myth: Because content is posted online or in social media, it is exempt from copyright or anti-piracy laws.
Fact: It has never been easier to distribute and disseminate content across the web. And the expansion of social media has accelerated the process. Unfortunately, many communications practitioners labor under the misperception that anything residing on the web “must be free” or “covered by the doctrine of fair-use.” In actuality, though, much of what populates online and social media remains subject to copyright or anti-piracy laws. “Alleged Peer-To-Peer Pirate Rejects Settlement Offer In File-Sharing Case” and “The YouTube Approach to Copyright Infringement Claims ” are just two of the many recent headlines atop stories that shed light on copyright as it applies to the web .
Myth: Social media is an effective communication strategy.
Fact: Yes, if your audience is attuned to social media, it can be a viable tool of engagement. But your communication program should not paint itself into a social media corner. It is important to remember that social media is just one tactic in a much broader communication effort; it is a medium, not the overall message. To demonstrate and measure success, it’s essential to create communications objectives that are aligned with your organization’s broad goals.

About BurrellesLuce

Rely on BurrellesLuce to capture and measure all of your coverage in local and national print publications, blogs, online news, video sharing sites, broadcast outlets, and social media. BurrellesLuce helps communications professionals maximize their media relations results through a full range of planning, monitoring, and measurement services. Besides delivering content, the company’s online platform, BurrellesLuce 2.0®, enables clients to target and connect with mainstream journalists and bloggers, track relevant media coverage, and document the impact of their outreach efforts. The platform has been further enhanced with the introduction of BurrellesLuce iMonitor®, a self-guided media monitoring tool that powers instant searches covering the most local, national, and international news from free and subscription sources, including social media. Founded in 1888 and headquartered in Livingston, NJ, BurrellesLuce has offices throughout the United States.

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GREAT PR/Communication Sites for the Up & Coming Professional

QMIJIisPR of PREMIUM PR World — Sat, 20 Feb 2010 19:46:07 +0000

So today I spent the day gathering a few useful websites that up and coming and even seasoned communication professionals. Now you guys know my budding pr aspirations are concentrated in the urban/popular entertainment field.

Yet and still, all of these sites possess excellent content that will prove reader worthy to and public relations and/or communication field. Later I will be re posting specific articles from these sites. Until then ENJOY!

http://www.prsa.org/aboutprsa/ethics/

http://www.flackrabbit.com/

http://www.tjchapman.com

http:///www.greenbuzzagency.com

5 things I wish I had known when I started in communications by Dave Folkens

QMIJIisPR of PREMIUM PR World — Thu, 18 Feb 2010 15:39:29 +0000

5 things I wish I had known when I started in communications
By Dave Folkens

A handful of lessons a communicator learned

To be fully transparent, since that’s still a favorite buzzword thanks to our friends at the Federal Trade Commission, this list could be much longer. However, “The 77 Things Dave Didn’t Know” doesn’t have a great ring to it. So, here are a few things that could have helped me as I transitioned into the day-to-day world of communications and public relations.

1. Asking questions is a good thing

I came into the working world with a misconception that asking questions was somehow admitting defeat. After all, I’d just graduated and felt like I’d accomplished a great deal in my time at school. I had a hard time admitting that I didn’t know something. What would everyone think? Over the years, I’ve seen a strong pattern that those who ask questions—and listen closely to the answers—are often the smartest ones in the room.

2. Business background buys credibility

I’d taken economics and finance classes throughout college but hadn’t thought of spending time studying how business leaders had achieved their goals. Organizational management wasn’t a common crossover for communications students, but I wish I had thought of it. Understanding operations and management styles is crucial for communicators.

3. Confidence—trust yourself

(Caution on this one—it can easily go the wrong way if confidence moves to ego.) As long as you’re putting in the work, be comfortable speaking up about your areas of responsibility. It helps others understand that you’re capable of providing immediate value to the organization.

4. Watch the office politics closely

I had no idea how important this was when coming out of school. It takes just one big miss to get off on the wrong foot with someone you’ll need as an ally down the road. I don’t like power plays—and those who use internal status to move their own agendas. Watch closely, and see where both friction and allegiances lie. Think of it as high-stakes “Survivor.” You don’t want to become quickly tied to the person in the office who’s sinking or on their way out. Take the time to watch, and learn from the dynamics you see.

5. School isn’t over

Something changes every day in the communications industry. Keep notes on whom you met today and could help down the road, or tag your calendar with an idea for tomorrow before you go home for the day. Simple steps like this will keep you learning and ahead of the pack.

This is in no way a comprehensive list. I could add more on my own, but what have others learning in the first years of a communications career? What other tips do you have for the future of our industry?

Dave Folkens is the director of communications at Minnesota AIDS Project and blogs at CommUnity Business.

RELL and MIJI are engaged!!! One lasssttt photo! Enjoy

QMIJIisPR of PREMIUM PR World — Mon, 18 Jan 2010 01:58:55 +0000

Miji and RELL are ENGAGED!!! Here’s the RING, that you all have been waiting soooo long to see!

QMIJIisPR of PREMIUM PR World — Mon, 18 Jan 2010 01:23:21 +0000

Thank you all for you love and support! More updates to come soon